Creating a vibrant brand identity and visual system for an international
entertainment event celebrating talent and creativity
The project required creating a complete brand identity from scratch that could work across diverse touchpoints—from digital promotion to physical event spaces—while capturing the energy, diversity, and celebration of creative talent.
Solution: Vibrant brand identity with flexible design system—from social media
to stage design—balancing excitement with premium execution.
Key Deliverables
- Brand identity
- Brand guidelines
- Website design
- Social media
- Event posters & programs
- Merchandise design
